T Level - Marketing
Are you ready to join the technical revolution that is T Levels?
This T Level has been developed with employers to give you the knowledge, skills and behaviours needed to build a successful career in the exciting and fast-moving marketing industry.
It is designed for post-16 students and is an ideal qualification if you are intending to progress directly into employment within marketing, onto a marketing apprenticeship or to further study at a higher level.
Throughout the course, you will develop an understanding of how marketing works within different organisations and how businesses use marketing to understand, attract and engage their customers. You will explore areas including market research, customer behaviour, marketing strategy, customer personas, routes to market and the marketing and promotional mix.
You will also learn about advertising, public relations, direct marketing, sales promotion and other channels, developing an understanding of how different marketing activities can be brought together to create effective campaigns.
As well as developing your knowledge of marketing, you will gain practical skills and an understanding of the professional standards, legal responsibilities and ethical considerations that apply to the industry.
In addition, this course features a 45-day (315 hour) industry placement, giving you the opportunity to gain valuable real-world experience, develop your professional skills and put your learning into practice in a genuine marketing environment.
The skills and knowledge gained can lead to a wide range of careers, including roles in marketing, advertising, market research, public relations, social media and events. You can also progress to a related higher-level apprenticeship or further study.
This course is taught at our Rochdale campus, located in Rochdale, Greater Manchester.